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http://hectorsos.net/
Paper Faces, 2009
Art direction and graphic design for the catalog-paper sample Torras Papel creator.
"Paper Faces" was created with the intention of linking CreatorVol paper use, a role for the publishing industry as natural, vivid and close, hence the relationship and the metaphor that between paper and face. From this idea and the need to show the qualities of paper in printing a cuatricomia processed a number of distinctive elements made of paper structures that cover the face of the different models.
Paper and color are the elements that give strength to the project and like a performative act is involved, articulates a photo shoot where the attitude is sought by the model is similar to a traditional portrait session with looking bust turns to the camera, classic profiles and three quarters, looking for a distinctly urban aesthetic, young and contemporary. Through a natural light without dramatic effects, the clarity of light unifies the different images creating a clean atmosphere and providing different models of an air of naturalness.
PROJECT Lázaro Rosa made to study
Xabier Mendiola PHOTOGRAPHY
CUSTOMER Torras Papel / Date: 2009
BRONZE 2010 LAUS IN CATEGORY OF "ART DIRECTION IN PHOTOGRAPHY"